智慧树知到《商务英语视听说》章节测试答案

智慧树知到《商务英语视听说》章节测试答案
第一章
1、How many chapters are included in the course?
A:12
B:15
C:16
D:18
正确答案：16
2、This course aims to develop students’ proficiency in the use of English knowledge and skills in a wide range of business environments.
A:对
B:错
正确答案：对
3、This course is designated for undergraduate English majors.
A:对
B:错
正确答案：错
第二章
1、What are the basic elements in a resume?
A:one’s personal information, educational background, job intention, relevant skills and qualifications, relevant experiences, achievements and rewards and so on
B:one’s personal information, educational background, relevant skills and qualifications
C:one’s name, age, gender, telephone
D:one’s relevant skills and qualifications, relevant experiences, relevant achievements and rewards and so on
正确答案：one’s personal information, educational background, job intention, relevant skills and qualifications, relevant experiences, achievements and rewards and so on
2、Which of the following should NOT be highlighted in your self-introduction?
A:your personal achievements
B:your abilities
C:your hobbies
D:your relevant experiences
正确答案：your hobbies
3、In the mode of “STAR”, the letter”S” stands for __.
A:Situation
B:Success
C:Study
D:Standard
正确答案：Situation
4、When you are asked “why do you apply for this post?” in the job interview, the interviewer is actually asking about ___.
A: your anti-stress ability
B:your self-awareness
C:your team spirit
D:your career planning
正确答案：your career planning
5、Which of the following should you do in the job interview?
A:We should wear heavy make-up to make ourselves even more attractive.
B:We should know about the pany or post applied as much as possible.
C:We should go together with our parents or our friends to help ourselves calm down.
D:We should try to be friendly enough to ask the interviewer some personal questions.
正确答案：We should know about the pany or post applied as much as possible.
6、In the mode of “STAR”, the letter “A” stands for ____.
A:Actions
B:Achievements
C:Abilities
D:Activities
正确答案：Actions
7、 Which of the following is NOT a frequently-asked question in the job interview?
A:Why do you apply for this post?
B:How does your boss evaluate you?
C:Would you please talk about your strengths and weaknesses?
D:What are your hobbies?
正确答案：What are your hobbies?
8、During the job interview, we can ask the interviewer directly our future salary or promotion since we are really interested in it.
A:对
B:错
正确答案：错
9、Don’t speak with too much facial expression and too many gestures in the job interview.
A:对
B:错
正确答案：对
10、Use some secular, free language instead of formal language to introduce yourself.
A:对
B:错
正确答案：错
第三章
1、If the ownership of the panies is not open to the public, we call them closely held panies.
A:对
B:错
正确答案：A
2、Subsidiary refers to a pany that is owned or controlled by another larger pany, i.e. parent pany.
A:对
B:错
正确答案：A
3、A pany structure chart will show the jobs, listed by job title, the reporting structure, and pany management.
A:对
B:错
正确答案：A
4、A job title is a term that describes in a few words or less the position held by an employee.
A:对
B:错
正确答案：A
5、Financial department is responsible for delivering goods to the customers.
A:对
B:错
正确答案：B
6、Human Resources Managers are responsible for cultivating, training, retaining, and pensating human talent.
A:对
B:错
正确答案：A
7、“2Ls” refer to Language petence and Learning petence.
A:对
B:错
正确答案：A
8、“4Cs” refer to Critical thinking petence, Creative petence, Cultural petence and Collaborative petence.
A:对
B:错
正确答案：A
9、The following statements are usually related to cultural petence except______.
A:Works effectively with people from all backgrounds.
B:Treats all people with dignity and respect.
C:Examines own biases and behaviors to avoid stereotypical responses.
D:Discriminates against some individual or group.
正确答案：D
10、The following statements are usually related to collaborative petence except______.
A:Works collaboratively with colleagues to achieve organizational goals.
B:Places team agenda before personal agenda.
C:Shows respect for and understanding of diverse points of view.
D:Is not willing to learn from others
正确答案：D
第四章
1、You can make your business call _.
A:during the rest time
B:during the dinner time
C:during the holidays
D:during the working hours
正确答案：D
2、When answering the phone, you should not say: “___.”
A:Who are you?
B:Who’s that?
C:Who is speaking, please?
D:Where are you calling from?
正确答案：A
3、When taking a message in a business call, the caller should leave some basic information except ____.
A:the name
B:the pany where he / she is from
C:the purpose of the call
D:the pany where he / she called
正确答案：D
4、When making a call, sometimes there will be something wrong with the phone or telephone line. Which of the following expressions is not right when expressing the problems?
A:I’ve tried to get through several times but it’s always engaged.
B:Sorry, we were cut off.
C:The phone is in order.
D:She has changed her telephone number.
正确答案：C
5、When asking for someone during the business call, you should not say: “___.”
A:Is someboby in?
B:Could I speak to someone in the Sales Department, please?
C: Please connect me with the Export Department.
D:Hello, is Jack in the office?
正确答案：A
6、 When making a call, sometimes there will be something wrong with the phone or telephone line. At this moment, you can NOT say:
A:I’ve tried to get through several times but it’s always engaged.
B:Sorry, we were cut off.
C:The phone is out of order.
D:Would you like to leave a message?
正确答案：D
7、You should try to speak as loud as possible on the phone so as to make yourself heard clearly.
A:对
B:错
正确答案：B
8、In business calls if the person you want is not available, try to leave a message as detailed as possible.
A:对
B:错
正确答案：B
9、Usually a business call should not be longer than 3 minutes.
A:对
B:错
正确答案：
10、During the business call we should stick to the subject and do not allow the conversation to drag out with meaningless chatter.
A:对
B:错
正确答案：A
第五章
1、Contact can be as simple as sending everyone a friendly reminder through office e-mail, phone calls, or a post card reminder through the mail.
A:对
B:错
正确答案：A
2、As a chairperson, before holding a meeting, you should also decide who should attend and what the purpose of the meeting is.
A:对
B:错
正确答案：A
3、It is ok that you begin a meeting five to seven minutes after it was scheduled.
A:对
B:错
正确答案：B
4、It is not necessary to stick to the agenda during the meeting.
A:对
B:错
正确答案：B
5、We should respect different views during the meeting.
A:对
B:错
正确答案：A
6、A well-planned agenda, posted ground rules, and using a bin can help meeting run effectively.
A:对
B:错
正确答案：A
7、The relaxing atmosphere is not good for the meeting to be productive.
A:对
B:错
正确答案：B
8、You needn’t use a consistent format when taking minutes.
A:对
B:错
正确答案：B
9、You should list all outes in the minute.
A:对
B:错
正确答案：B
10、A well-planned agenda, posted ground rules, using a bin and __ are the four most important keys to running the effective meetings.
A:a minute
B: summary
C:an introduction
D:the meeting leader
正确答案：B
第六章
1、If your business trip is not necessary, it can be replaced by some alternatives.
A:对
B:错
正确答案：A
2、Making a positive and honest declaration can help you free from security check.
A:对
B:错
正确答案：B
3、Every country has specific regulations on the items to be carried in and out of the country.
A:对
B:错
正确答案：A
4、If it’s your first time to enter a country, you’d better know the relevant rules of declaration in advance.
A:对
B:错
正确答案：A
5、The receptionist should introduce the executive to the visitor first.
A:对
B:错
正确答案：B
6、If the meeting cannot be satisfies, the receptionist should always explain the real reason to the visitor.
A:对
B:错
正确答案：B
7、The receptionist should keep a register which includes date, time, name and the firm the visitor es to.
A:对
B:错
正确答案：B
8、You should start the business talk with your business partner immediately after meeting him.
A:对
B:错
正确答案：B
9、The following can help you plan an efficient business trip except ____.
A:Delegate the arrangement.
B:Minimize your itinerary.
C:Be informed.
D:Copy your schedule.
正确答案：B
10、“I’d like to choose a hospitable hotel located in the city center, which should be equipped with business center and swimming pool.” In this requirement for room, which aspect is not mentioned?
A:atmosphere
B:location
C:services
D:facilities
正确答案：C
第七章
1、A pany presentation refers to a prepared speech given on behalf of listener’s own pany for marketing and other certain purposes.
A:对
B:错
正确答案：B
2、If the basic elements are covered in a pany presentation, it definitely means this presentation is an effective one.
A:对
B:错
正确答案：B
3、In a pany presentation, the speaker should make the content well-organized, clearly identify the main points and supporting points.
A:对
B:错
正确答案：A
4、Nonlinguistic techniques mean body language and eye contact.
A:对
B:错
正确答案：A
5、In the main body of a pany presentation , pany profile, location, key personnel, market application areas should be covered.
A:对
B:错
正确答案：A
6、In a pany presentation, some technical support especially slides, flip charts, PPTs are very important.
A:对
B:错
正确答案：A
7、The presenter is supposed to deliver the presentation as soon as possible.
A:对
B:错
正确答案：B
8、When pany’s performance should be involved, some vivid verbs, the line, bar, pie graphs are the most favorable options.
A:对
B:错
正确答案：A
9、The basic elements of a pany presentation contain __.
A: greeting and self-introduction
B:subject
C:main body
D:Q & A session
正确答案：ABCD
10、What are the preparations before a pany presentation?
A:Making a draft
B: Doing brief notes
C:Doing oral practice
D:Finding some pictures
正确答案：ABC
第八章
1、Product presentation may be given to the investors to attract additional funding.
A:对
B:错
正确答案：A
2、A plete product presentation should include all 6 parts: introduction, outline, body, summary, conclusion, question and answer session.
A:对
B:错
正确答案：B
3、It’s advisable to state the outline at the beginning when giving a product presentation.
A:对
B:错
正确答案：A
4、Using pictures and visual aids can help to attract the audience’s attention when giving a product presentation.
A:对
B:错
正确答案：A
5、You may give a fluent product presentation without practice ahead of time.
A:对
B:错
正确答案：B
6、Body language can help to leave a deep impression on the audience.
A:对
B:错
正确答案：A
7、A good product presentation should be kept short, simple, engaging and real.
A:对
B:错
正确答案：A
8、When using PowerPoint slides, you should try to limit slides to one every minute.
A:对
B:错
正确答案：A
9、Keep your product presentation simple. Here “simple” means __
A:organized
B:short
C:clear
D:interactive
正确答案：A
10、When giving a product presentation, you can use the following non-verbal munication skills: _.
A:eye contact
B:smile
C:moving around
D:confident voice
正确答案：ABCD
第九章
1、An annual report is an in-depth and prehensive overview of a business’ or an organization’s key moments and metrics from the previous year.
A:对
B:错
正确答案：A
2、For closely held panies, periodic financial reports are required by law.
A:对
B:错
正确答案：B
3、The balance sheet provides a snapshot of the firm’s assets and liabilities.
A:对
B:错
正确答案：A
4、There are three Elements in balance sheet, namely assets, liabilities and owner’s equity.
A:对
B:错
正确答案：A
5、Assets= liabilities + owners’ equity
A:对
B:错
正确答案：A
6、Too much debt in the capital structure can pose a risk during rough periods in the economy, too little debt might be a sign that too little leverage is being used possibly limiting the pany’s ability to grow as quickly as their petitors.
A:对
B:错
正确答案：A
7、A business presentation is typically carried out using audio/visual presentation material, such as projectors and statistical documents created with presentation software.
A:对
B:错
正确答案：A
8、A good presentation can help a professional, or a business stand out from the petition, connect with new clients and make an impression on industry leaders
A:对
B:错
正确答案：A
9、Typical annual reports will include some basic reports and statements except __.
A:Chairman’s Statement
B:Financial Statements
C:New Business Reports
D:Complete list of Board of Supervisors.
正确答案：D
10、The following statements are usually related to improving presentation skills except __.
A:quick preparation
B:self-confidence
C:connecting with the audience
D:effectively utilizing visual aids
正确答案：A
第十章
1、Exhibitors usually sell more products at trade fairs than sales calls.
A:对
B:错
正确答案：B
2、It takes a paratively short amount of time to reach the customers at trade fairs.
A:对
B:错
正确答案：A
3、Everyone who visits your display knows the detail of your product or service.
A:对
B:错
正确答案：B
4、The most valuable thing a trade fair provides is opportunity for future munication
A:对
B:错
正确答案：A5、Before sending your booth staffers, you need to consider the weather of the place where the trade show is held.
A:对
B:错
正确答案：B
6、Asking the non-peting exhibitors about the previous trade fairs is a good way to find the best fairs to attend.
A:对
B:错
正确答案：A
7、The key to find the best trade fairs lies in finding the ones that pull in the most decision makers for your industry.
A:对
B:错
正确答案：A
8、Offering food the attendees is an excellent idea.
A:对
B:错
正确答案：B
9、 Directions: Choose the right things from the information box below for a seller/buyer to do at a trade fair. Pay attention, there are some things neither side should do.The seller:___
A:acknowledge the presence of visitors.
B: take a seat.
C:accept the greeting.
D:get a brochure or sample without making a connection.
E:Thank the booth attendants.
F:Ask specific questions.
正确答案：AF
10、Directions: Choose the right things from the information box below for a seller/buyer to do at a trade fair. Pay attention, there are some things neither side should do.The buyer:__
A:acknowledge the presence of visitors.
B:take a seat
C:accept the greeting.
D:get a brochure or sample without making a connection
E:Thank the booth attendants.
正确答案：
第十一章
1、Inquiries are usually made by sellers in international trade.
A:对
B:错
正确答案：B
2、In response to an inquiry, a quotation may be sent.
A:对
B:错
正确答案：A
3、In reply to an inquiry, you can provide more than what are asked for.
A:对
B:错
正确答案：A
4、There is no need to reply if you have no interest in the inquiry.
A:对
B:错
正确答案：B
5、A quotation is an indication of price without obligation.
A:对
B:错
正确答案：A
6、In making a firm offer, clear, plete and final trade terms are not necessary.
A:对
B:错
正确答案：B
7、An offer may either be firm or soft.
A:对
B:错
正确答案：A
8、A soft offer is an offer without engagement, so it is non-firm offer.
A:对
B:错
正确答案：A
9、An inquiry is a request for information regarding the supply of certain goods.
A:对
B:错
正确答案：A
10、A counter-offer is virtually a partial rejection of the original offer.
A:对
B:错
正确答案：A
第十二章
1、It is important to go to a negotiation having done your research.
A:对
B:错
正确答案：A
2、We should build trust with the other party, since trust will aid munication.
A:对
B:错
正确答案：A
3、A firm offer is not binding on the seller.
A:对
B:错
正确答案：B
4、Generally speaking, further orders will follow if the trial order proves satisfactory to both parties.
A:对
B:错
正确答案：A
5、In business letters, the handwritten signature is below the plimentary close.
A:对
B:错
正确答案：A
6、In a business letter, the salutation goes above the inside address.
A:对
B:错
正确答案：B
7、The body part of a business letter usually begins with reference to the previous letter received.
A:对
B:错
正确答案：A
8、In the general trading process, usually the seller makes an inquiry.
A:对
B:错
正确答案：B
9、An order contains the following items except________.
A:name and article number
B:quality and quantity
C:delivery and packing
D: a firm offer
正确答案：D
10、The following phases are usually involved in a negotiation process except______.
A:reaching an agreement
B:bargain and promising
C:delivering the goods
D:presenting one’s proposition
正确答案：C
第十三章
1、In payment in advance method, the importer makes full payment to the supplier before the shipment of goods is done.
A:对
B:错
正确答案：A
2、Payment in advance usually takes place when the importer has not long been established.
A:对
B:错
正确答案：A
3、Open account payment takes place when the importer has a long credit history and is well known to the seller.
A:对
B:错
正确答案：B
4、The bank issues documentary credits to a customer according to his credit-worthiness.
A:对
B:错
正确答案：A
5、Collection can be divided into D/P and D/A.
A:对
B:错
正确答案：A
6、L/C is the most frequently used means of payment in international trade.
A:对
B:错
正确答案：A
7、In L/C transactions, the seller applies to the issuing bank to open a letter of credit.
A:对
B:错
正确答案：B
8、In L/C transactions, the issuing band debits the buyer’s account and releases the relevant documents so that the buyer can claim the goods from the carrier.
A:对
B:错
正确答案：A
9、The following are different types of remittance except_______.
A: Mail transfer
B:Telegraph transfer
C:Demand draft
D: Letter of Credit
正确答案：D
10、In L/C transactions, ___ is responsible for paying money and tendering documents.
A:the buyer
B:the seller
C:the banker
D:nobody
正确答案：C
第十四章
1、Clear stipulation of the shipment clause is an important condition for the smooth execution of the contract.
A:对
B:错
正确答案：A
2、Normally, there is one specific port of shipment and one specific port of destination stipulated in the contract.
A:对
B:错
正确答案：A
3、The port of destination should be close to where the goods are manufactured.
A:对
B:错
正确答案：B
4、“Prompt shipment” is a typical example to show the delivery date is not definite.
A:对
B:错
正确答案：A
5、The port of shipment is usually proposed and determined by the buyer.
A:对
B:错
正确答案：B
6、If partial shipment is allowed, the time and quantity of each shipment should be specified clearly in the contract.
A:对
B:错
正确答案：A
7、Only if he receives the L/C will the seller ship the goods to the buyer.
A:对
B:错
正确答案：A
8、The goods can reach the end users directly after the arrival of the shipment.
A:对
B:错
正确答案：B
9、In deciding the date for shipment, considerations must be given to some factors except __.
A:production time
B:transportation
C:types of goods
D:price of goods
正确答案：D
10、Which of the following factors will not influence the determination of delivery time?
A:availability of shipping space
B:quality of goods
C:supply of raw materials
D:amount of orders to fulfill
正确答案：B
第十五章
1、It is only the buyer that may file a claim.
A:对
B:错
正确答案：B
2、The seller is not responsible for the loss taking place during the transit.
A:对
B:错
正确答案：A
3、The seller may also lodge a claim against the buyer if the latter fails to perform the contract.
A:对
B:错
正确答案：A
4、It is important to provide proof or evidence when making a claim.
A:对
B:错
正确答案：A
5、Referring to the inconvenience and damage caused is an effective way to lodge a claim.
A:对
B:错
正确答案：A
6、A claim may be refused if the damage is caused for improper handling.
A:对
B:错
正确答案：A
7、If the contract is based on FOB, the seller will not take the responsibility when the goods are damaged on board.
A:对
B:错
正确答案：A
8、When writing an adjustment letter, you need to explain the causes of the problem and what measures to be taken.
A:对
B:错
正确答案：A
9、When handling claims, it is important to take a positive attitude and be polite.
A:对
B:错
正确答案：A
10、 A claim can be settled in the following ways:
A:Making a refund
B:pensating for the losses
C:Giving a discount
D:replacing the faulty goods
正确答案：ABCD
第十六章
1、4 Ps is defined by many marketers as “putting the right product in the right place, at the right price and right time.”
A:对
B:错
正确答案：A
2、Distribution channel is a way of selling a pany’s product either directly or via distributors.
A:对
B:错
正确答案：A
3、Michael Dell was not a strong believer in the power of advertising and frequently stressed its importance in the pany’s strategy.
A:对
B:错
正确答案：B
4、Marketing shows how to reach to the customers and build long lasting relationship while sales just means selling is the ultimate result of marketing.
A:对
B:错
正确答案：A
5、Marketing is more than sales.
A:对
B:错
正确答案：A
6、Segmentation means breaking the heterogeneous market into smaller, homogeneous markets.
A:对
B:错
正确答案：A
7、Market Targeting only means to develop measure of segment attractiveness.
A:对
B:错
正确答案：B
8、Marketing plan is a written document that acts as a guidebook of marketing objectives for the marketing manager.
A:对
B:错
正确答案：A
9、Promotion decisions involve________.
A:Promotion Strategy
B:Advertising
C:Public Relations and Publicity
D:Marketing munication budget
正确答案：ABCD
10、This process involves___________.
A:Sales
B:Market segmentation
C:Market targeting
D:Market positioning
正确答案：BCD
第十七章
1、Advertising works best when it’s developed to meet one goal at a time.
A:对
B:错
正确答案：A
2、Internet advertising, once seen as the mainstay of media advertising, is facing numerous challenges from alternative media, especially interactive and social media.
A:对
B:错
正确答案：B
3、The television is the fastest growing advertising media
A:对
B:错
正确答案：B
4、Handheld devices, such as cellphones, smartphones, portable puters and other wireless devices, make up the growing mobile device market.
A:对
B:错
正确答案：A
5、Indoor billboards are large structures located near transportation points intending to attract the interest of people traveling on roads or public transportation.
A:对
B:错
正确答案：B
6、Advertising can serve as a reminder to consumers.
A:对
B:错
正确答案：A
7、Advertisement can differentiate the product from its petitors.
A:对
B:错
正确答案：A
8、Advertisement can induce consumers to try the product.
A:对
B:错
正确答案：A
9、Print publications such as magazines, books, newspapers and ____ (such as annuals) offer a variety of advertising opportunities.
A:leaflets
B:flyers
C:posters
D:Special Issue publications
正确答案：D
10、AIDA is an acronym that stands for Attention, Interest, Desire and_______.
A:Action
B:Aim
C:Achievement
D:Ability
正确答案：A